Amazon.com Inc. said on Saturday it was expensive the Lord of the Rings The prequel series was watched by more than 25 million viewers worldwide on its first day, a first record for a Prime Video series.
The company released the first two episodes of The Lord of the Rings: The Rings of Power on its streaming service in more than 240 countries and territories on Friday.
Amazon did not specify whether the viewers listed had watched all or part of the first and second episodes.
Coming rings of power installments will launch weekly until the season finale on October 14.
The series is set in JRR Tolkien’s fictional Middle-earth during a time known as the Second Age, a period 4,000 years before the events of the the Lord of the Rings and The Hobbit novels and movies.
Amazon plans to let the whole story unfold in 50 hours over five seasons.
The online retailer spent over US$465 million to produce the show’s first season, which was filmed in New Zealand, making it one of the most expensive television series ever produced and the most ambitious since Amazon started original programming in 2013.
The company has won acclaim for shows such as Transparent and The Marvelous Mrs. Maiselbut the audience for these series has not been disclosed.